ALEXANDER KRAFT, BRILLIANT ALL-ROUNDER scroolDot

ALEXANDER KRAFT, BRILLIANT ALL-ROUNDER

Law degrees obtained in Germany, England and the United States. A doctorate in intellectual property. And admission to the bar in New York. This native of Berlin then joined the prestigious Sotheby’s auction house. A glance at a very colourful career..


At Sotheby’s, Alexander Kraft learnt all about wine, excelled in the field of cars, and finally devoted himself to real estate. In 1998, he was appointed Chairman of Sotheby’s International Realty Europe, with 30 countries under his wing. Six years later, he acquired the franchise for France and Monaco. It was now time to challenge real-estate groups. In 2022, he can lay claim to 70 agencies, sales volume of 1.5 billion euros, and admits to an average sales price of 1.4 million euros.

Who better than this property collector could master the fine art of living for a demanding, affluent clientele ? Alexander Kraft lives in Monaco, but appreciates his pieds-à-terre in Florence and Paris, benefits regularly from his Lanai in Palm Beach, and describes with real fondness his family’s 19th-C. residence in Berlin. Not forgetting his neo-classic country house in Le Var nor his late 18th-C. hotel-restaurant, a property aptly called “La Maison Bleue”.

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In a park of about 3.7 acres, this early 20th-C. property on the shores of Lake Geneva offers living space of 400 m2 and a private harbour. 4.7 M €. Evian Sotheby’s International Realty (04 50 74 11 11). www.sothebysrealty.com
In a park of about 3.7 acres, this early 20th-C. property on the shores of Lake Geneva offers living space of 400 m2 and a private harbour. 4.7 M €. Evian Sotheby’s International Realty (04 50 74 11 11). www.sothebysrealty.com
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“La Favorite” is a majestic “Belle-Époque” residence of 1,000 m2, renovated throughout, on the commune of Cannes. 19 M €. Côte d’Azur Sotheby’s International Realty (04 92 92 12 88).
“La Favorite” is a majestic “Belle-Époque” residence of 1,000 m2, renovated throughout, on the commune of Cannes. 19 M €. Côte d’Azur Sotheby’s International Realty (04 92 92 12 88).
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« Seule la passion pousse au dépassement. »
« Seule la passion pousse au dépassement. »

Only passion can take us to the next level. And passion is certainly not lacking in Alexander Kraft. This serial entrepreneur has written a book, produces dance tubes, collects luxury cars, art, watches, first editions and antiques, creates his own line of men’s wear, and is known as a front-line influencer. More and more projects, his real driving-force : about 10 agencies about to be opened, a fashion website freshly introduced on-line, a range for women in the pipeline.

And a daily link with his 288,000 followers. “One day, perhaps, I will open a concept store bringing all these worlds together : top-notch properties, one-off objects, paintings by Masters, collectors’ cars, a fine selection of cigars... A place I would decorate like a home, blending classical and ultra-contemporary styles. From dreams to re


Ecrit par
Laetitia Rossi - 08 June 2022