Junot : a French success story
With 15 agencies in Paris and Neuilly, 100 employees, 50,000 French and international clients, and as many flattering recommendations, Junot is a prime example of success. Launched in Montmartre in 1984 by Martine Kuperfis, who passed on her passion for real estate to her son and daughter-in-law, the Groupe Junot is a family affair driven by a taste for excellence and innovation.
Entrusted with Junot’s development since 2006, Sébastien Kuperfis sums up the agency’s DNA in just three words : “Responsiveness, transparency and efficiency. Even though these words may be over-used, they represent our strength and driving force. When I joined the firm, Junot was just one agency with a team of four, yet already presented a good image built by my mother who had specialized in up-market properties in Montmartre. Fourteen years later, our group consists of 15 agencies and 100 employees”. Commendable success that the group owes to its constant quest for high performance and recognized local expertise that it combined with the powerful reach of the international Knight Frank Paris network, which became its exclusive partner : “This partnership gives us high visibility and allows us to extend the reputation of our Junot Fine Properties department, dedicated to outstanding properties, to an international clientele. The group also has a rental/management department that handles over 500 million euros of real estate assets in Paris”. On the subject of the Parisian property market, Sébastien Kuperfis explains : “The healthcare crisis and confinement have triggered new desires among Parisians. Those who can juggle between working from home and the office, and/or afford a second residence, show a marked willingness to treat themselves to a more evenly balanced lifestyle between town and country. Since May 11th, the volume of new mandates has risen significantly in our agencies, the number of sales too, with prices per sq. metre remaining unchanged”. Looking to the future ? “I don’t trust forecasts, no-one can really know, though as the market is very self-fulfilling, I want to remain optimistic. And remember that, more than ever before, bricks and mortar provide a safe haven.”
www.junot.fr
